{"id":694,"date":"2010-02-19T12:00:00","date_gmt":"2010-02-19T03:00:00","guid":{"rendered":"https:\/\/adp.au.com\/?p=694"},"modified":"2026-08-23T14:19:35","modified_gmt":"2026-08-23T05:19:35","slug":"lotta","status":"publish","type":"post","link":"https:\/\/adp.au.com\/?p=694","title":{"rendered":"lotta"},"content":{"rendered":"\n
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\"\"<\/figure>\n<\/figure>\n\n\n\n
ANNOUNCEMENT DATE<\/td>2010.01.28<\/td><\/tr>
RELEASE DATE<\/td>2010.02.19<\/td><\/tr>
Brand<\/td>iida<\/td><\/tr>
Type<\/td>Production Model<\/td><\/tr>
Designer<\/td>Ichiro Iwasaki<\/td><\/tr>
Producer<\/td>Satoshi Sunahara<\/td><\/tr>
Manufacturer<\/td>KYOCERA<\/td><\/tr>
Size ( W x H x D ) \/ Weight<\/td>49 \u00d7 100 \u00d7 14.6 \uff08maximum thickness 17\uff09mm \/ 108g<\/td><\/tr>
Materials<\/td>Plastic, electronic components<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
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COLOR VARIATIONS<\/h3>\n\n\n\n
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white \/ yellow \/ green<\/p>\n\n\n\n

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AWARDS<\/h3>\n\n\n\n
    \n
  • 2010\u5e74\u5ea6\u30b0\u30c3\u30c9\u30c7\u30b6\u30a4\u30f3\u8cde \/ Good Design Award 2010<\/li>\n<\/ul>\n\n\n\n
    \n\n\n\n

    ABOUT<\/h3>\n\n\n\n

    \u30d0\u30e9\u30f3\u30b9\u611f\u899a<\/p>\n\n\n\n

    \u30b7\u30f3\u30d7\u30eb\u306a\u6a5f\u80fd\u30fb\u4f4e\u4fa1\u683c\u30fb\u9ad8\u3044\u30c7\u30b6\u30a4\u30f3\u6027\u306e\u4e09\u3064\u3092\u67f1\u306b\u636e\u3048\u305fiida<\/strong> \u30d9\u30fc\u30b7\u30c3\u30af\u30e2\u30c7\u30eb\u306e\u7b2c3<\/strong>\u5f3e\u3067\u3059\u3002\u7f8e\u3057\u3044\u30c4\u30fc\u30c8\u30f3\u30ab\u30e9\u30fc\u306b\u5947\u6570\u300c3<\/strong>\u300d\u300c5<\/strong>\u300d\u300c7<\/strong>\u300d\u3092\u5927\u80c6\u306b\u3042\u3057\u3089\u3063\u305f\u54c1\u6027\u3068\u904a\u3073\u5fc3\u3092\u611f\u3058\u3055\u305b\u308b\u30c7\u30b6\u30a4\u30f3\u3002\u300c\u5927\u5207\u306a\u306e\u306f\u30d0\u30e9\u30f3\u30b9\u611f\u899a\u3002\u4e0a\u54c1\u3055\u3068\u30ab\u30b8\u30e5\u30a2\u30eb\u3055\u3001\u5f37\u3055\u3068\u67d4\u3089\u304b\u3055\u3001\u30b7\u30f3\u30d7\u30eb\u3055\u3068\u4e01\u5be7\u3055\u3002\u305d\u308c\u3089\u306e\u30d0\u30e9\u30f3\u30b9\u306e\u4e2d\u304b\u3089\u3001\u30e2\u30ce\u3068\u3057\u3066\u306e\u5b58\u5728\u611f\u304c\u751f\u307e\u308c\u3001\u305d\u3057\u3066\u305d\u308c\u304c\u3001\u3061\u3087\u3046\u3069\u826f\u304f\u5fc3\u306b\u7559\u307e\u308b\u3050\u3089\u3044\u306e\u500b\u6027\u3068\u306a\u3063\u3066\u73fe\u308c\u307e\u3059\u300d\uff08\u5ca9\u5d0e\u4e00\u90ce\uff09\u3002\u5ca9\u5d0e\u3055\u3093\u304c\u624b\u304c\u3051\u305fA5405SA<\/strong>\uff082004<\/strong> \u5e74\u3001\u4e09\u6d0b\u30de\u30eb\u30c1\u30e1\u30c7\u30a3\u30a2\u9ce5\u53d6\uff09\u306e\u6d41\u308c\u3092\u6c72\u3080\u6298\u308a\u305f\u305f\u307f\u5f0f\u643a\u5e2f\u96fb\u8a71\u30c7\u30b6\u30a4\u30f3\u306e\u79c0\u4f5c\u3067\u3059\u3002\u9020\u5f62\u3001\u8272\u5f69\u3001\u7d20\u6750\u3001\u4ed5\u4e0a\u3052\u3059\u3079\u3066\u306e\u9762\u306b\u304a\u3044\u3066\u7d76\u5999\u306a\u30d0\u30e9\u30f3\u30b9\u611f\u899a\u3092lotta<\/strong> \u306f\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

    A Sense of Balance<\/p>\n\n\n\n

    lotta<\/strong> was the third model in the iida<\/strong> basic series, built around three core principles: simple functionality, affordability, and sophisticated design.<\/p>\n\n\n\n

    Its beautiful two-tone color scheme, boldly accented with the odd numbers \u201c3,\u201d \u201c5,\u201d and \u201c7,\u201d<\/strong> gives the design a sense of both refinement and playfulness.<\/p>\n\n\n\n

    \u201cWhat matters is a sense of balance: between elegance and casualness, strength and softness, simplicity and attention to detail. From the balance between these qualities comes a sense of presence as an object, which in turn becomes a distinctive character\u2014just enough to stay in the mind.\u201d (Ichiro Iwasaki<\/strong>)<\/p>\n\n\n\n

    Building on the design approach of Iwasaki\u2019s A5405SA<\/strong> (2004, Sanyo Multimedia Tottori), lotta<\/strong> is an outstanding example of folding mobile phone design.<\/p>\n\n\n\n

    In every aspect\u2014form, color, materials, and finish\u2014lotta<\/strong> brings these elements into exquisite balance.<\/p>\n\n\n\n

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    \"\"<\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    ANNOUNCEMENT DATE 2010.01.28 RELEASE DATE 2010.02.19 Brand iida Type Production Model Designer Ichiro Iwasaki […]<\/p>\n","protected":false},"author":2,"featured_media":695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[6,8,11],"tags":[],"class_list":["post-694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-iida","category-production-model","category-products"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t